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  GETTING THE WORD OUT
 
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getting the word out
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Novelis has created several materials to assist you with getting the word out about recycling. These items touch on the benefits of aluminum and the recycling process. In addition, by providing others with simple facts, you can help others learn about recycling and how they can make a difference.

You can make a difference - and so can your family, friends and business associates!

If the majority of the U.S. residents recycled just one additional aluminum beverage can per week or simply 2 grocery bags full of cans per year, the benefits are enormous.

Environmentally, this would keep approximately 15 Billion cans out of landfills and economically, this would generate approximately US$226 Million! Overall, this equates to saving enough energy and economic resources to provide ...

The electrical needs for:


Þ 10
cities the size of Santa Barbara, California
Þ 1.2 Million people in the United States for one year
Þ
powering Alaska for 2.5 years


Energy savings to:

Þ
eliminate the need to build 2 new 250 Milliwatt (MW) power plants to produce the 4.7 Billion Kilo-Watt Hours (KWhr) of electricity used each year

Funding for:

Þ
50% of the Head Start programs for Native Americans and Immigrants
Þ 50% of the cost to send a rover to Mars
Þ more than enough for the annual funding of the National Endowment for the Arts
Þ 20,000+ students college tuition (based on $10,000 per year)
Þ 5,000 homes for the needy built by Habitat for Humanity
Þ the entire operating budget, health care or schooling of an average city

Environmental benefits including:

Þ
the amount of gasoline to fuel over 740,000 automobiles for an average annual distance of 10,000 miles driven at 20 MPG
Þ the reduction of 3 million tons of greenhouse gases (based on Novelis estimates with an average of Þ 220,000 tons)

Provide enough recyclable aluminum to:

Þ offset the need to build a new 220,000 ton producing aluminum smelter






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